SaaS
Books now at you fingertips, thanks to my design
Books now at you fingertips, thanks to my design
Books now at you fingertips, thanks to my design
Books now at you fingertips, thanks to my design
With user-centered approach, the goals was to create an intuitive UI for effortless book reading experience in the mobile while incorporating gamification.
Industry
Industry
SaaS
SaaS
Project Duration
Project Duration
12 Weeks
12 Weeks
My Role
My Role
UX Designer
UX Designer
Team size
Team size
3-5
3-5
Challenge
The app had a cluttered interface, making it difficult for users to navigate and find essential features. Users were facing issues with the onboarding process, which was affecting new user adoption rates. The app lacked personalization and customization options, making it less engaging and user-friendly.
Results
The redesigned app features a clean, clutter-free interface, making it easier for users to navigate and access essential features.The improved onboarding process resulted in a 35% increase in new user adoption rates.The addition of personalization and customization options enhanced user engagement, leading to a 25% increase in user retention rates.
Challenge
The app had a cluttered interface, making it difficult for users to navigate and find essential features. Users were facing issues with the onboarding process, which was affecting new user adoption rates. The app lacked personalization and customization options, making it less engaging and user-friendly.
Results
The redesigned app features a clean, clutter-free interface, making it easier for users to navigate and access essential features.The improved onboarding process resulted in a 35% increase in new user adoption rates.The addition of personalization and customization options enhanced user engagement, leading to a 25% increase in user retention rates.
Challenge
The app had a cluttered interface, making it difficult for users to navigate and find essential features. Users were facing issues with the onboarding process, which was affecting new user adoption rates. The app lacked personalization and customization options, making it less engaging and user-friendly.
Results
The redesigned app features a clean, clutter-free interface, making it easier for users to navigate and access essential features.The improved onboarding process resulted in a 35% increase in new user adoption rates.The addition of personalization and customization options enhanced user engagement, leading to a 25% increase in user retention rates.
Challenge
The app had a cluttered interface, making it difficult for users to navigate and find essential features. Users were facing issues with the onboarding process, which was affecting new user adoption rates. The app lacked personalization and customization options, making it less engaging and user-friendly.
Results
The redesigned app features a clean, clutter-free interface, making it easier for users to navigate and access essential features.The improved onboarding process resulted in a 35% increase in new user adoption rates.The addition of personalization and customization options enhanced user engagement, leading to a 25% increase in user retention rates.
35%
Improved Onboarding Process
Improved Onboarding Process
25%
Increase in User Retention
Increase in User Retention
84%
Increase in Time Spent on Website
Increase in Time Spent on Website
Process
Process
Process
01
Research & Analysis
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
02
Information Architecture
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
Wireframing & Prototyping
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
04
Usability Testing
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
05
Visual Design & Style Guide
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
01
Research & Analysis
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
02
Information Architecture
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
Wireframing & Prototyping
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
04
Usability Testing
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
05
Visual Design & Style Guide
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
01
Research & Analysis
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
02
Information Architecture
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
Wireframing & Prototyping
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
04
Usability Testing
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
05
Visual Design & Style Guide
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
Trusted by Professionals
While most of my client reviews are NDA-protected (because, you know, top-secret agency white label stuff), I managed to sneak in a few favorites from my previous partners.
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Hannah Ford
UX Design Lead, MISO Energy
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Aakash
UI Developer, Company
As a fellow UI/UX designer, I'm truly impressed by Ishwarya's ability to create visually stunning and user-friendly interfaces.
Her UX skills bring designs to life effortlessly. A true professional in the field!
Aravind
Lead Designer, Company
I collaborated with Ishwarya on a critical project, and her UI/UX designs not only met but exceeded our expectations.
It's a pleasure to work with professionals who understand the art and science of user experience.
Ganesh
UX Researcher
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Abinaya
UX Designer, Company
Trusted by Professionals
While most of my client reviews are NDA-protected (because, you know, top-secret agency white label stuff), I managed to sneak in a few favorites from my previous partners.
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Hannah Ford
UX Design Lead, MISO Energy
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Aakash
UI Developer, Company
As a fellow UI/UX designer, I'm truly impressed by Ishwarya's ability to create visually stunning and user-friendly interfaces.
Her UX skills bring designs to life effortlessly. A true professional in the field!
Aravind
Lead Designer, Company
I collaborated with Ishwarya on a critical project, and her UI/UX designs not only met but exceeded our expectations.
It's a pleasure to work with professionals who understand the art and science of user experience.
Ganesh
UX Researcher
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Abinaya
UX Designer, Company
Trusted by Professionals
While most of my client reviews are NDA-protected (because, you know, top-secret agency white label stuff), I managed to sneak in a few favorites from my previous partners.
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Hannah Ford
UX Design Lead, MISO Energy
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Aakash
UI Developer, Company
As a fellow UI/UX designer, I'm truly impressed by Ishwarya's ability to create visually stunning and user-friendly interfaces.
Her UX skills bring designs to life effortlessly. A true professional in the field!
Aravind
Lead Designer, Company
I collaborated with Ishwarya on a critical project, and her UI/UX designs not only met but exceeded our expectations.
It's a pleasure to work with professionals who understand the art and science of user experience.
Ganesh
UX Researcher
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Abinaya
UX Designer, Company
Trusted by Professionals
While most of my client reviews are NDA-protected (because, you know, top-secret agency white label stuff), I managed to sneak in a few favorites from my previous partners.
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Hannah Ford
UX Design Lead, MISO Energy
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Aakash
UI Developer, Company
As a fellow UI/UX designer, I'm truly impressed by Ishwarya's ability to create visually stunning and user-friendly interfaces.
Her UX skills bring designs to life effortlessly. A true professional in the field!
Aravind
Lead Designer, Company
I collaborated with Ishwarya on a critical project, and her UI/UX designs not only met but exceeded our expectations.
It's a pleasure to work with professionals who understand the art and science of user experience.
Ganesh
UX Researcher
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Abinaya
UX Designer, Company
Trusted by Professionals
While most of my client reviews are NDA-protected (because, you know, top-secret agency white label stuff), I managed to sneak in a few favorites from my previous partners.
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Hannah Ford
UX Design Lead, MISO Energy
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Aakash
UI Developer, Company
As a fellow UI/UX designer, I'm truly impressed by Ishwarya's ability to create visually stunning and user-friendly interfaces.
Her UX skills bring designs to life effortlessly. A true professional in the field!
Aravind
Lead Designer, Company
I collaborated with Ishwarya on a critical project, and her UI/UX designs not only met but exceeded our expectations.
It's a pleasure to work with professionals who understand the art and science of user experience.
Ganesh
UX Researcher
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Abinaya
UX Designer, Company
Trusted by Professionals
While most of my client reviews are NDA-protected (because, you know, top-secret agency white label stuff), I managed to sneak in a few favorites from my previous partners.
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Hannah Ford
UX Design Lead, MISO Energy
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Aakash
UI Developer, Company
As a fellow UI/UX designer, I'm truly impressed by Ishwarya's ability to create visually stunning and user-friendly interfaces.
Her UX skills bring designs to life effortlessly. A true professional in the field!
Aravind
Lead Designer, Company
I collaborated with Ishwarya on a critical project, and her UI/UX designs not only met but exceeded our expectations.
It's a pleasure to work with professionals who understand the art and science of user experience.
Ganesh
UX Researcher
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Abinaya
UX Designer, Company
Trusted by Professionals
While most of my client reviews are NDA-protected (because, you know, top-secret agency white label stuff), I managed to sneak in a few favorites from my previous partners.
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Hannah Ford
UX Design Lead, MISO Energy
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Aakash
UI Developer, Company
As a fellow UI/UX designer, I'm truly impressed by Ishwarya's ability to create visually stunning and user-friendly interfaces.
Her UX skills bring designs to life effortlessly. A true professional in the field!
Aravind
Lead Designer, Company
I collaborated with Ishwarya on a critical project, and her UI/UX designs not only met but exceeded our expectations.
It's a pleasure to work with professionals who understand the art and science of user experience.
Ganesh
UX Researcher
Working with Ishwarya has been a game-changer for our app's user experience.
Her innovative UI designs and seamless UI development have elevated our product to new heights. Kudos to her for their expertise and dedication.
Abinaya
UX Designer, Company